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Naive, because every person is born naively by nature: honest, open-minded and innocent. And you actually want to retain these qualities throughout your life. That is why Sjoerd and Jochem started a baby care line in 2013.
No mess, false promises, with only natural and vegan ingredients for the delicate baby skin. Because why would you want to put harmful ingredients on a skin? Exactly and that is why a line was added for you; your skin also deserves only the best. If you buy Naïf, you contribute to a healthy, fair skin and environment.
The range of Naïf is suitable for all skin types, for babies with products such as Cleansing Wash Gel, Soothing Body Lotion, Bath Oil and for adult skin with Nourishing Day Cream, Nourishing Hand Cream, Purifying Scrub, and Soothing Conditioner